How It Works: An Overview for Sponsors on PSN

Welcome to PSN! As a sponsor, you have the unique opportunity to support hospitals and impact communities across the nation. Whether you’re looking to sponsor a hospital directly, participate in our Matching Funds program, or earn recognition through our Sponsor Leaderboard, PSN offers multiple ways to engage. Here’s an overview of how you can make the most of our platform:

A) Sponsor Hospitals Through Ad Agencies

1. Referral by Ad Agencies: Sponsors are connected to hospitals through partnerships with ad agencies that specialize in matching sponsors with relevant healthcare initiatives.

2. Sponsorship Payment: Once you’ve selected a hospital to support, your sponsorship funds are directed to the hospital’s GoFundMe page, with the hospital’s nonprofit listed as the beneficiary. This ensures that all funds go directly to the hospital, giving you peace of mind about transparency and impact.

3. Fund Usage: The hospital will use the funds received to pay the ad agency for the ad campaign. The agency will then handle the creative aspects, designing and running the campaign to align with your brand’s goals and values.

4. Landing Page on PSN: The ad agency will create a dedicated landing page for you on PSN, showcasing your sponsorship and detailing your partnership with the hospital. This page serves as a central hub where the public can learn about your products and the fundraisers you support.

By following these steps, you can strengthen your brand’s community engagement while supporting hospitals in need.

B) Participate in Our Matching Funds Program

Another impactful way to sponsor hospitals is by joining the PSN Matching Funds program. This initiative allows you to match individual donations, doubling the support that hospitals receive for their fundraising goals.

To join:

• Simply fill out a form expressing your interest. Once submitted, a member of our team will reach out to discuss the specifics and work with you on a plan that aligns with your budget and objectives.

For more details, check out our blog post, "How It Works: Matching Funds Program for Sponsors."

C) Join the Sponsor Leaderboard for Additional Benefits

PSN’s Sponsor Leaderboard recognizes top sponsors and provides exclusive benefits for those who support multiple hospitals or contribute higher amounts. The leaderboard ranks sponsors based on their contributions, offering visibility and badges for those who lead in community support.

• Leaderboard Benefits: By joining, you gain extra exposure on PSN, social proof for your brand’s philanthropy, and priority access to updates and opportunities on the platform.

To join:

• Fill out the Sponsor Leaderboard registration form. Ensure you have an active landing page on PSN with your business URL, and use an email that matches this URL when submitting your registration.

For more details, check out our blog post, "Join the PSN Sponsor Leaderboard."

Stay Updated with New Features

PSN is constantly evolving, and we’ll continue adding new features to enhance sponsor engagement and impact. Be sure to check the News category on our blog for the latest announcements, feature releases, and exclusive opportunities to get involved.

We’re excited to welcome you to PSN and look forward to seeing the incredible difference you’ll make in supporting hospitals and communities.